Julio Jaquez / Account Strategist

Word Travels Fast with Jalen Hurts

The Idea: You can’t spell Hulu has live sports without Hurts. And after this revelation, Jalen won’t be able to either.

Insight/Approach: We will meet football fans where they’re at – comfortable with what they’ve got, yet confused about what’s better. Hulu + Live TV Makes Sense becomes the declaration that switching to live streaming for your sports isn’t that daunting – it is actually quite familiar. It makes sense.

My Involvement: Managing client expectations, day-to-day tactical support, and shepherding internal strategy, creative, production, business affairs, and finance teams to deliver across the following deliverables: 

Paid Social :15s

OOH/DOOH (featured in ATL, NYC, LA, LV, CHI, PHI, DAL)

Print Layouts

DOOH Layouts

Team: Beth Fujiura. Casey Hall, Sara McLaws, Wilsynn Wheat, Alex Kaplan, Barry Katz, Stesha Moore, Vic Pita-Romero, Joe Maire, Janie Penney, Eric Lopez, Cindy Rodriguez, BlairRinggold, Jill Crawford, Guy Campbell, Casey Warendorf, Julio Jaquez, Andy Kim, Jason Nuttall, Dennis Kim, Fafu Pfafflin, Kevin Cornelio